2022 Business Plan | Mission Support Divisions

Published Wednesday, March 2, 2022

Welcome to our 2022 Business Plan. This is your quick-guide to our 3-Year Strategic Plan and its supporting 2022 Program of Work for each of the Chamber’s divisions. You’ll get to know your Chamber better and learn why our mission-work benefits you and the Rogers-Lowell Area.

Did you know that 2022 is our Centennial Celebration? Throughout the year, the Chamber will celebrate the past, present and what’s next for our exciting future. For 100 years we’ve been bringing people together to grow business, activate leaders and build community. This is our Mission as well as our passion and inspires everything we do to ensure the Rogers-Lowell area is a great place to visit, live, invest, work, and play.

We take our roles as a leader of the business community, community partner and good neighbor very seriously. Our alliances with the Northwest Arkansas Council, the Arkansas State Chamber of Commerce, the U.S. Chamber of Commerce, and other organizations allow us opportunities to have a voice at the table. That means your “voice” is represented where it matters most. Your role as our partner is to communicate with us your needs and priorities based upon your unique perspective and what you deal with daily. As an organization that represents business, we're only as good as the feedback and communications we receive from our members. You are the Chamber.

Your continued support for our mission-work’s five key focus areas – Community Development, Advocacy & Government Affairs, Small Business & Entrepreneurial Development, Economic Development and Destination Marketing & Management – helps us on our journey to be the best of the best as a region, as a state, and as a community.

Thank you for your membership investment. We hope you’ll celebrate our birthday with us this year!

Click images to view full 2022 Business Plan document

Our Marketing Communications division’s work impacts the Rogers-Lowell Area, Chamber members and partners, and the business community. They deliver easily accessible and up-to-date information about local businesses and our community by sharing stories about the Chamber’s mission, accomplishments, strategic programs and major events. They also help to unify communications and messaging into “one voice” for our community.

Our Accounting and Finance division prepares useful, relevant, and clear financial information and statements for the Chamber in accordance with generally accepted accounting principles (GAAP) in the U.S. Working with both internal customers and external partners, they provide the right data to the right people at the right time to facilitate our organizational success. They also support the human resource needs of the organization.

Membership in the Chamber is a direct investment in the work we do to grow business and build community. Our Member Services division helps you understand how to connect, invest and grow with us. Whether you are a community partner, member, or both, we provide “over-the-top” customer service by offering valuable information, services and programs to deliver value and return on your investment with the Chamber.

Our Customer Service division has a reputation of delivering excellent customer service to external and internal customers. They ensure cohesion within the Chamber and Community through effective communications, processes and procedures. In addition to supporting the Chamber’s goals, they help our visitors, members, new residents and board members get information they need to know.


   

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