Locally owned Downtown Rogers businesses thrive on the relationships they build with their customers. These relationships have been especially important this year as some merchants lost days, or even weeks, of revenue due to interruptions caused by the recent storm damage. This is revenue and perhaps even lost inventory that won’t been recovered.
Downtown Rogers businesses understand the value of customer loyalty. Many have implemented various programs to reward their repeat customers.
Here's a breakdown of the loyalty programs we sniffed out:
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Woof & Wander Canine Pantry:
Offers two loyalty programs: Astro Loyalty Rewards Program: Partnered with a third-party for pet products. Offers rewards and exclusive offers like discounts and BOGO deals. Frequent Buyer Program: Earn free pet food and supplies through purchases tracked with your phone number and last name. AND they have introduced a special program for new adoptive pet parents where they offer a free gift basket for their pets.
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Baked by Kori:
Patrons receive a punch card where every 10 purchases earn them a free cookie.
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Iron Horse Coffee Company:
Offers two punch cards when you pay with cash: one for 10 drinks and one for 10 sandwiches. Earn a free drink or sandwich with your fully punched card.
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Honeycomb Kitchen Shop:
Provides a punch card system where every $25 of the first $150 of your purchase earns a punch. Earn $15 off the next purchase with your completed card.
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Fresh Harvest Tasting Room:
Using your phone number, Fresh harvest tracks your purchases for you. Earn a free 200 ml bottle after purchasing 10 bottles of ultra premium olive oil or balsamic vinegar of any size.
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Jiffy Kwick:
Offers a punch card system: Each deli item receives a punch while a whole pizza receives four punches. 10 punches earn $5 off the next pizza or deli purchase.
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Curvy Chicks:
Earn punches with each $10 purchase of clothing, shoes, or accessories. Complete ten punches save $10 on the next visit.
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Underbrush Books:
Loyalty program tracked via email. Earn points for every dollar spent. Accumulate 150 points for $10 off the next purchase
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Flashback Pizza and Milkshakes:
Loyalty program will be announced soon at this new restaurant
These programs not only encourage repeat business but also foster a sense of community and support within Downtown Rogers. They cater to various customer preferences, whether through punch cards, points systems, or specialized rewards like free gifts for new pet owners.
Tips for small business owners: Here are a few key points on why increasing customer loyalty is so valuable for small businesses:
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Stronger Sales: Loyal customers tend to spend more over time and are less price-sensitive compared to new customers. This consistency in purchasing behavior can provide a stable revenue stream for small businesses.
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Relationship Building: Knowing your customers personally allows small business owners to tailor their products or services to better meet their needs. This personal touch creates a deeper connection that goes beyond mere transactions.
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Top-of-Mind Awareness: When customers feel loyal to a business, they are more likely to think of that business first when they need the products or services it offers. This top-of-mind awareness can be a significant advantage in competitive markets.
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Positive Impressions: Loyal customers are not just satisfied; they are advocates for your business. They are more likely to recommend your business to others, which can bring in new customers through word-of-mouth referrals.
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Increased Perceived Value: Loyalty programs and personalized experiences can enhance the perceived value of your offerings. Customers feel appreciated when they receive special treatment or rewards, which strengthens their loyalty.
In essence, by nurturing loyalty, small businesses not only secure repeat business but also benefit from the positive ripple effects of customer advocacy and enhanced brand reputation.
These factors collectively contribute to sustained growth and resilience in a competitive marketplace dominated by larger retailers and online platforms.
We invite you to show all of the Downtown Rogers businesses how much you appreciate their commitment to being part of our community. Shop, drink and eat local every week and help them through this ongoing recovery period.
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