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Checklist for Getting the Most ROI from Your Chamber Membership

Posted by: JustinFreeman on Thursday, August 10, 2017
Grow your business or keep it thriving with an action plan from the Rogers-Lowell Area Chamber of Commerce. Review this checklist and identify opportunities for your business to get the most return-on-investment from your membership. It’s easy to make the Chamber an extension of your business.
  • Attend Member Orientations and bring your employees with you. Network with other members, talk one-on-one with members of the Small Business Council and meet your Chamber staff.
  • Take advantage of the Chamber’s free Ground Breaking and Ribbon Cutting Ceremonies for free publicity.
  • Sign up to receive the Chamber’s Weekly eNewsletters sent on Monday (Monday Memo) and Thursday (Calendar at a Glance) to stay current on community and member news, Chamber events and other information that will help you grow your business
  • Attend one or more of the Chamber’s Networking Events to promote your business. Visit RogersLowell.com and go to the Chamber Calendar to learn about upcoming events.
  • Add your business description, social media properties (URLs) and your employee representatives to the Chamber’s Business Directory at the Members Only section of RogersLowell.com to increase referrals. Be sure to log on and make updates as needed throughout the year.
  • Promote your business products and services by advertising in the Chamber’s Advertising Media (Chamber Voice printed newsletter ads and inserts, and banner ads on the website and in the eNewsletters). It’s both affordable and effective.
  • Frequently offer eCoupons and Discounts on RogersLowell.com to help sell your products and services with special offers and incentives.
  • Offer special discounts to new businesses joining the Chamber in the New Member Packets. Approximately 30 new businesses join the Chamber each month.
  • Display your Membership Certificate and Window Sticker at your business and post your Proud Member logo on your website. Research shows that consumers trust businesses who are members of the Chamber and prefer doing business with them.
  • Post your job openings on the Chamber’s Job Bank at RogersLowell.com and view resume postings to help with hiring needs.
  • Participate in NWA Job Fairs for access to hundreds of job seekers all in one day and one location. Visit the Chamber Calendar on RogersLowell.com to register.
  • Promote your events on the Chamber’s Community Calendar at RogersLowell.com to help increase awareness.
  • Submit your press releases, announcements, event flyers and staff updates to share with the community and fellow members in the Member News section of the Chamber’s website.
  • Post your Requests for Proposals (RFPs) and respond to Requests for Contacts and Proposals on the Chamber’s Business Connect section of the website to get competitive bids from members or submit bids for new business.
  • Attend monthly Chamber University seminars like the early morning Sunrise Seminar Series to gain new skills and knowledge you need to operate and grow your business successfully. Most seminars are free or have a special, low price for registration.
  • Utilize the Chamber’s online Small Business Toolkit for resources and information related to starting, running and growing your business.
  • Get involved and connect with other members by joining a Chamber Committee such as Ambassadors, Greenways & Trails, Education and Events (Buddy Bass and Sporting Clays Classic).
  • Utilize the Chamber’s Economic Development Team to assist you with New Site Location for expansion or relocation.
  • Enroll yourself or a rising leader in your company in one or more of the Chamber’s Leadership Programs like NWA Emerging Leaders, Leadership Benton County and Arvest First Leadership.
  • Learn more about the Chamber Alliance Program (CAP), money saving health, group life, group dental, STD/LTD, long-term care and insurance plans.
  • Utilize the Chamber’s conference rooms in Rogers and Lowell for Free Meeting Space and Lobby Display Racks to display brochures and business cards promoting your business.
  • Get to know the Chamber’s Professional Staff and leverage their experience and connections in the community. They have a wide array of expertise and may help to increase referrals to your business.
Not a member yet and don't want to miss out on these opportunities? Find out information about joining the Chamber by contacting Member Services at 479-636-1240 or MemberServices@rogerslowell.com.  

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